Good info on Motivation but...Attend the Seminar Instead
Before pulling out your credit card for a copy of this book, consider going to one of the author’s seminars. He is a much more dynamic speaker than he is a writer and you’ll save a lot of time and money. The book is 640 pages and costs $55 dollars. The seminar is just an hour and only costs $20. The essential points of the book are covered in the seminar and you won’t have to sift through a lot of boring details.
Revolutionary!
This is a very informative book based on research about what motivates us.
The author compares motivation to different kinds of computer software. The first few thousand years of the human race he calls Motivation 1.0, which was based on primary needs - food, shelter, clothing and reproduction. Later we evolved into Motivation 2.0 - which was a system of rewards and punishments.
But according to the author and other researchers, rewards and punishments are not appropriate in the modern world. He argues that a new model is needed called Motivation 3.0.
The book goes into great detail about how Motivation 3.0 can transform schools, business, and even parenting. There are loads of examples of real-life case studies where his ideas have been implemented successfully.
Good info on Motivation but...Attend the Seminar Instead
Before pulling out your credit card for a copy of this book, consider going to one of the author’s seminars. He is a much more dynamic speaker than he is a writer and you’ll save a lot of time and money. The book is 640 pages and costs $55 dollars. The seminar is just an hour and only costs $20. The essential points of the book are covered in the seminar and you won’t have to sift through a lot of boring details.
Revolutionary!
This is a very informative book based on research about what motivates us.
The author compares motivation to different kinds of computer software. The first few thousand years of the human race he calls Motivation 1.0, which was based on primary needs - food, shelter, clothing and reproduction. Later we evolved into Motivation 2.0 - which was a system of rewards and punishments.
But according to the author and other researchers, rewards and punishments are not appropriate in the modern world. He argues that a new model is needed called Motivation 3.0.
The book goes into great detail about how Motivation 3.0 can transform schools, business, and even parenting. There are loads of examples of real-life case studies where his ideas have been implemented successfully.